Looking for reliable SEO or copywriting services? Let's talk.
Hi! I’m Geraldine Maclear. Welcome!
Although a B.Sc. and M.Eng. are not typical qualifications in the field of SEO and copywriting, after more than 30 years working as a software engineer, I was ready for something new. My international experience as a coder, team lead, manager and systems integrator taught me some valuable lessons though.
When you work with me, you will benefit from my
- attention to detail
- focus on deadlines
- clear communication style, and
- problem-solving skills
I have always had huge admiration for entrepreneurs – they are brave, creative people who generate wealth for our economy. Although feeling slightly overwhelmed to be joining their ranks, I am really excited to be running my own business now, and offering services which can help other business owners.
How did I get started in SEO and copywriting?
When I first left my position of “Senior DSP Engineer”, I started volunteering for my favourite charity doing copy editing and writing social media posts. Being new to the field of copywriting, I took some courses and soon heard about the importance of SEO. As I explored that, I found it more and more interesting, and took courses in that too.
To do the homework, I needed to analyze websites, and started by looking at the websites of small businesses that I knew well.
It was a surprise to find that many were lacking even the basics of SEO.
Since I was enjoying SEO so much, and that there were many potential clients, the idea for this business was born. In the background I do related volunteer work, writing copy for social media posts and running SEO audits for conservation organizations.
Away from my desk, I am an enthusiastic amateur baroque flute player, a slightly obsessed cyclist, a beginner gardener, and a lover of bingeable mystery shows.